Privacy Policy

**Privacy Policy**  
**Prism Labs**  
**Last updated: August 10, 2026**

At Prism Labs, your privacy is a top priority. This Privacy Policy explains what personal information we collect, how we use it, share it (if at all), and your rights regarding your data. It applies to visitors and users of our website (the "Site") and any related services, including purchases of our research products.

This Policy covers only online activities on our Site and information you provide or we collect through it. It does not apply to offline collection or other channels.

**Consent**  
By accessing or using our Site, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use the Site.

**Information We Collect**  
We collect information to provide, improve, and secure our services. We clearly explain what we need and why at the point of collection.

- **Information You Provide Directly**: When you contact us, register an account, place an order, or opt into communications, we may collect your name, email address, phone number, shipping/billing address, payment details (handled securely by processors), message contents, attachments, or other details you share.
- **Account Registration**: May include name, company (if applicable), address, email, and phone number.
- **Automatically Collected Information**: Includes log data such as IP address, browser and user-agent details, device category and platform, ISP, access times, referring/exit pages, click data, and general location inferred from an IP address (such as city, state or region, country, and time zone). We may associate this information with a visitor or customer profile for analytics, security, fraud prevention, site administration, and understanding account activity.
- **Cookies and Similar Technologies**: We use cookies, web beacons, and similar tools to store preferences, track usage, and optimize your experience (e.g., remembering cart items or browser settings). For details, see our Cookie section below.

**How We Use Your Information**  
We use collected information to:
- Operate, maintain, and improve the Site and services
- Process orders, fulfill shipments, and provide customer support
- Personalize your experience
- Communicate with you (e.g., order updates, support responses, or marketing if you opt in)
- Detect, prevent, and address fraud or technical issues
- Comply with legal obligations

We do not use your information for purposes unrelated to these without your consent or as required by law.

**Log Files and Analytics**  
We use standard log files and profile activity records to track Site visits, including IP addresses, browser and user-agent details, device categories, general IP-derived locations, and usage patterns for analytics, site administration, demographic insights, fraud prevention, and security. This information may include the first and most recent request context associated with a visitor or customer profile.

**Cookies and Tracking Technologies**  
We use cookies to enhance user experience by storing preferences and tracking Site interactions. Third-party partners (e.g., Google for analytics or ads) may also use cookies.

- **Google DoubleClick DART Cookie**: Google, as a third-party vendor, uses DART cookies to serve ads based on your visits to our Site and others. You can opt out via Google's ad settings: https://policies.google.com/technologies/ads.

**Advertising Partners**  
Our Site may display ads from partners who use cookies/web beacons for targeted advertising. We have no control over their cookies. Review their policies:
- Google: https://policies.google.com/technologies/ads

Third-party ad technologies automatically receive your IP address when ads load. They measure ad effectiveness and personalize content. Consult each partner's Privacy Policy for opt-out details. You can manage cookies via your browser settings.

**Third-Party Privacy Policies**  
This Policy does not cover third-party sites or advertisers. Review their individual policies for data practices and opt-out options.

**CCPA Privacy Rights (California Residents)**  
Under the California Consumer Privacy Act (CCPA), as amended by the CPRA, qualifying California residents have rights including:
- To know categories/specific pieces of personal information collected about you
- To delete personal information we hold
- To opt out of the sale or sharing of personal information ("Do Not Sell or Share My Personal Information")
- To limit use of sensitive personal information (if applicable)
- To correct inaccurate data
- Non-discrimination for exercising rights

To exercise these, contact us at support@prismlabs.store. We respond within statutory timelines (typically 45 days, extendable). We may verify your identity before processing.

We honor Global Privacy Control (GPC) signals and other opt-out preference signals where required.

**GDPR Data Protection Rights (EU/EEA Residents)**  
If you are in the EU/EEA, you have rights under the GDPR, including:
- Access to your data
- Rectification of inaccuracies
- Erasure ("right to be forgotten")
- Restriction of processing
- Objection to processing
- Data portability

Contact support@prismlabs.store to exercise these. We respond within one month (extendable if complex).

**Security**  
We implement reasonable security measures to protect your data, but no transmission or storage is 100% secure.

**Changes to This Privacy Policy**  
We may update this Policy. Changes are posted here and effective immediately upon posting. Review periodically. Significant changes may include notice on the Site.

**Contact Us**  
For questions, contact: support@prismlabs.store